Archive for Politics

World Peace through Consumerism……..contribution of Marketing ;-)

If people were ensconced in images/philosophy of western individualism and empiricism and leading lives influenced by consumerism; perhaps following the pleasure principle, little inclination would be left for violence…………so high yield economic activities which is less capital and more labour intensive seems to be the way out of violence and towards peace……….but the stakeholders in world peace would be required to create that kind of demand and sustain it………….

Political Marketing and Party Symbols/ Political Logos

How about having a mirror as a party election symbol/political logo………….every one would love to stamp him/her self

ELECTIONS, SOCIAL SECURITY, CAPITAL MARKETS

It is surprising and perhaps revealing that NO POLITICAL PARTY in INDIA has thought it fit to broach/launch the subject of SOCIAL SECURITY. With caps on PPF and paltry returns IT SEEMS THAT THE GOVERNMENT wants that the common man has no option but to invest in stocks and take the attendant risks to himself and benefits to businesses. Whereas the businesses are advised to follow Corporate Social Responsibility, what if the Government were to think of GOVERNMENT SOCIAL RESPONSIBILITY along with Government Business Responsibility. Perhaps one needs to remember that we have Government FOR THE PEOPLE………..

Course on Political Marketing and National Development

Perhaps thought leaders in management education need to develop short and long term programmes in political marketing and constituency management which would enable politicians to segment their market and create value for them using constructive variables

Power & Politics

Power is a resource which is allocated in organizations. It has capacity to influence talent.

Politics is a tool for acquisition of this scarce resource.

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